Orangutan Radio is an experimental radio station centered around a colorful illustrated orangutan logo as its core visual element. Paired with a short informational pamphlet about orangutans, the logo blends playfulness with education to create an engaging and memorable experience.
The project explores how illustration and storytelling can build personality while supporting an unconventional, exploratory approach to radio branding.
When beginning my sketches for this experimental radio I knew I wanted the orangutan to have some humor behind him. The static face and bright colors gave me room to play with the other illustrative elements that would be incorporated in the pamphlet.
It was also a prime opportunity to utilize the capabilities of the Risograph.
